What? White flour that is really wheat?
Yes, this can be confusing sometimes, as we have thought about white bread versus wheat bread ever since milling really took off in the United States. We should really talk about these breads as being made with whole grains vs. processed/refined grains, as that refers to the process the grains undergo after they are harvested, and not just the color of the bread. All breads are made from wheat or other variety of grain. The difference is what is left of the seed after it undergoes processing.
When a grain is refined, it is stripped of the germ and bran and only the endosperm (starch) remains. This is great if you want your flour to be able to sit on the shelf for years and not go rancid. However, it removes the most valuable nutrients, such as protective oils, fiber, thiamin, riboflavin, niacin, and iron. These nutrients help to feed the seed as it germinates and grows. When we “enrich” refined grains, we add these nutrients back in. Why remove them in the first place?
Nash’s soft white wheat flour is a whole grain product, so when we grind the wheat seeds, all parts of the seed including the bran (which contains fiber), the germ (which contains valuable oils and nutrients) and the endosperm are all still there, creating a nourishing end product. At Nash’s, we grow and mill the grains at the farm, delivering a fresh product with a difference you can taste. Our soft white wheat flour is perfect for making pastries, cakes, cookies, cereals, flat breads and crackers.
Our flour is a living product. To maintain its freshness, we recommend storing it in the refrigerator or freezer.